IIsihlangu sempahla yengubo yamadodaImakethi e-United States iye yatshintsha kakhulu kule minyaka ilishumi idlulileyo, iqhutywa ngokuziphakamisa izingqinisiso zabathengi, ukuqhubela phambili kwi-e-Commerce, kunye neenguqu kwiikhowudi zokunxiba ezisebenzayo. Olu hlalutyo lubonelela ngesishwankathelo semeko yangoku yentengiso, iindlela eziphambili, imiceli mngeni, kunye namathuba okukhula okuzayo.
Imakethi yaseMelika yamadoda e-US AMADODA ixabisa malunga ne-5 yeebhiliyoni ezingama-20 ukuya kwe-2024, ngokukhula okuphakathi okulinganiselweyo kulindeleke kwiminyaka ezayo. Abadlali abaphambili kwimakethi baquka ii-brand ezifana ne-allen, i-johnston kunye ne-murphy, i-murrhey, i-florsheim, kunye ne-DTC-evele-kwi-BE-TORD (i-DTC) i-BekitSimon-Vulakunye neebhutsi zangoLwesine. Imakethi ikhuphisana kakhulu, kunye neenkampani ezichaza umahluko ngomgangatho, isitayile, uzinzo, kunye namanqaku exabiso.
Ukuphambuka kwexabiso lokunxiba ngokusesikweni: Ukutshintsha kwempahla yokunxiba kwezesimori kwishishini kwiindawo ezininzi zomsebenzi kunciphise imfuno yezihlangu zemveli ezisemthethweni. Izitayile ze-hybrid, ezinjengee-sneakers ezinxibayo kunye nolwandle, ziyanda ngakumbi.
Ukukhula kwezorhwebo: I-akhawunti yentengiso ye-Intanethi yepesenti yokukhula kwentengiso. Abathengi bayayixabisa lula ukuzama ukuzama, ukuphononongwa kwemveliso eneemveliso, kunye nembuyekezo yasimahla, ebanziweyo kwishishini.
Ukuzinza kunye nokubekwa kwenkqubo yokuziphatha: Abathengi be-Eco-Eco Gect ifunwa yimfuno yezihlangu ezenziweyo kwizinto ezizinzileyo kwaye ziveliswa phantsi kwemeko yokusebenza ngokuziphatha. Iimpawu ziyaphendulwa kunye nezinto ezintsha ezinje ngesikhumba kunye nezixhobo ezihlaziyiweyo.
Ukuzaliswa ngokwezifiso: Izihlangu ezenzelwe wena zilungiselelwe ukhetho oluthile kukufumana itrasti, ixhaswe linkqubela phambili kuhlaziyo lwedijithali kunye nohlalutyo lwedatha yabathengi.
Ukungaqiniseki kwezoqoqosho: Ukunyuka kwamaxabiso kunye nokusebenzisa amandla okusebenzisa abathengi kunokuba nefuthe ekuthengweni kokuthengwa kokuthengwa njengezihlangu zeprimiyamu.
Ukuphazamiseka kobonelelo ngoncedo: Imicimbi ye-chain yoNcedo lweHlabathi ibangele ukulibaziseka kunye nokunyusa iindleko zemveliso, imiba ecel'umngeni ukugcina inzuzo ngaphandle kokudlula kwiindleko eziphezulu kubathengi.
Ukugqitywa kwemakethi: Inani eliphezulu labakhuphisana nabo kwimarike lisenza umngeni, ngakumbi iimpawu ezincinci okanye ezivelayo.
Inguqu yedijithali: Ukutyala imali kwi-AI-eqhutywa yi-AI-i-Aunten (i-ARD) ye-ENS ebonakalayo, kunye neqonga elikwi-onun onlin linokonyusa amava abathengi kunye nokuqhuba ukuthengisa.
Ukwandiswa kweLizwe liphela: Ngelixa olu hlalutyo lugxile e-US, ukwanda kwiimarike ezivelayo ngokukhulayo kudidi olukhulayo olubonisa ithuba elibonakalayo.
Iimakethi ze-niche: ukuphetha abaphulaphuli be-niki, njengoPhenda abathengi okanye abo bafuna inkxaso yamathambo, banokunceda ii-thephoves zivele kwindawo enabantu abaninzi kwintengiso.
Intsebenziswano kunye neenguqulelo ezinqongopheleyo: Ukusebenzisana nabayili, abantu abadumileyo, okanye ezinye iimpawu zokudala iingqokelela ezizodwa zinokuvelisa i-buzz kwaye zitsalela abathengi abancinci.
Ukuqukumbela
Imarike yaseMelika yamadoda aseMelika isemasiko, isiko lokulinganisa kunye nezinto ezintsha. Iimpawu eziguquguquka ngempumelelo nokutshintsha kokukhetha kwabathengi, ukwamkela uzinzo, kunye nezixhobo zesithambisa zikwindawo efanelekileyo yokuphumelela. Ngaphandle kwemiceli mngeni, amathuba okuphelisa iinkampani ezivumayo ukongeza kwaye zijongane neemfuno zokuvela zomthengi zanamhlanje.
I-POSTAL: I-DEC-24 ukuya kwi-2024
